Security is the biggest concern for the leading BPO’s with global operations. BPOs in India need step up the initiatives to provide highest levels of security for its employees and SMS Marketing infrastructure. Security includes three important dimensions — people, technology and processes. People security took centrestage for BPO’s after the murder of Bangalore BPO employee in December 2005.
There are various measures being taken to meet the aforementioned challenges. Some of the challenges are addressed by adopting to the new media and new age technology-related services such as SMS services that connect computer systems with mobile phones.SMS technology is fast being adopted by BPOs to provide real time information to the employees. This information pertains to logistics, HR processes, and IT infrastructure Swedish SMS Service management.
Common SMS services used by BPOs:
1. Logistics Information: Knowing the cab timing accurately is highly desired by the employees. In addition, there are last minute changes in schedule of cabs. At times the designated cab is not available and alternate arrangement is done. Change in route and time too in not infrequent.
Current Process: Administration calls up each employee to inform change in timings, cab numbers and route. This takes lot of time and all employees are not reachable instantly.
SMS Solution: BPOs maintain a database of cabs going on different routes. ValueFirst application VelocityPlus pushes the information on any change in cab timings, cab numbers to the members of the cab as SMS in an automated way.
Benefits: Instant and automated transmission of message at lower costs and without manual intervention. Used by Convergys.
2. Employee change in schedule: When an employee is on leave and is joining after a time gap he is not sure of the current timings and route.
Current Process: Employee has to call up to know the current status. It takes time as phones at the receiving end are frequently busy.
SMS Solution: Employees send an SMS on a 4 digit number and information about their cab is sent as SMS to them. ValueFirst application VelocityPlus pulls all these SMS, queries the backend database pertaining to the mobile number and replies as SMS. Convergys employees send an SMS <CIS> to a 4-digit number to get their cab status on mobile phone.